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What is Social Media Optimization (SMO)

Social media optimization (SMO) is the process of increasing the awareness of a product, brand or event by using a number of social media outlets and communities to generate viral publicity. ... SMO is similar to SEO (search engine optimization) in that the goal is to drive traffic to your Web site.

Search engine optimization (SEO) is a set of strategies with the broad goal of bringing more people to your website the first way, by improving your search engine rankings. Social media optimization (SMO) can be one part of SEO—but it also contributes to all three ways people find you online.

What is SMO in digital marketing

Social Media Optimization (SMO) is the process of increasing the awareness of a product/services, brand or event by using a number of social media channels and communities to generate viral publicity. Inventive-SMi is the best SEO/SMO Company in market today offer guaranteed SEO/SMO services to your business.

What is the SMM

Social media marketing (SMM) is a form of Internet marketing that utilizes social networking websites as a marketing tool. The goal of SMM is to produce content that users will share with their social network to help a company increase brand exposure and broaden customer reach.

What is SEO and SEM

According to Wikipedia, “Search engine marketing is a form of Internet marketing that involved the promotion of websites by increasing their visibility in search engine results pages (SERPS) through optimization and advertising.” SEM includes SEO tactics, as well as several other search marketing tactics.

What is paid SEO

SEO involves all the link building and onpage optimization activities the purpose of which is to achieve good rankings in organic search, while SEM is everything else you pay for, such as PPC traffic. You might ask if this means that paid links belong to SEM.

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